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General Forge Forums => Independent Publishing => Topic started by: Seamus on April 22, 2009, 10:48:18 AM



Title: Impressions Advertising and Marketing
Post by: Seamus on April 22, 2009, 10:48:18 AM
Anyone work through them before. Good or bad experience?


Title: Re: Impressions Advertising and Marketing
Post by: Seth M. Drebitko on April 22, 2009, 04:28:00 PM
In what context? For example are you publishing an online game and using advertising for revenue or are you using them to get noticed?
Regards, Seth


Title: Re: Impressions Advertising and Marketing
Post by: guildofblades on April 22, 2009, 05:52:10 PM
Hi Seamus,

Impressions has an overall pretty good rep. He is cautious, which is good for his type of company. Impressions is about the last man standing of the consolidator field. Short maybe Studio 2.

Aldo is very careful about the clients he takes on and from I know of him, also very careful about managing his overhead and cost structures. I would expect Impressions to survive most any shifts in game distribution, possibly including a total collapse of the distribution tier where Impressions might migrate to direct-to-retail is he had to.

A consolidator that seems fiscally stable and responsible. About the absolute best you can hope for there. The rest, you will have to decide if the cost of doing business with them is worth the entry intro the distribution market they are likely able to provide. The answer to that question really is different for every company.

Ryan S. Johnson
Guild of Blades Retail Group - http://www.guildofblades.com/retailgroup.php
Guild of Blades Publishing Group - http://www.guildofblades.com
1483 Online - http://www.1483online.com


Title: Re: Impressions Advertising and Marketing
Post by: Seth M. Drebitko on April 23, 2009, 02:28:22 AM
Wow ignore my post I totaly thought you were talking about something else.
Regards, Seth