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Vulpinoid:
Just remember what happened when White Wolf published it's game "AEON", then got promptly sued by MTV for the name being too similar to "AEON FLUX". Court battles ensued, and even after the successes of the World of Darkness (at a time when White Wolf was a strong number 2 in the RPG market) and a small team of lawyers behind them, the might of MTV forced White Wolf to change the name to "TRINITY".

I'm not going to say pack up your bags and go find a new name. Take the fight to the big guys if you want, but I can't foresee them doing anything more than simply laughing at you and sending some very explicit notes about what they'll do to you if you don't follow a new course of action.

I guess the amount of effort they'll go toward pursuing you depends how much of a threat your product poses to theirs.

greyorm:
Thanks guys, but telling me what might/could happen isn't that helpful. I'm aware of the unfortunate horror-stories, and tales of corporate terrorism, while anxiety-producing, don't provide much in the way of useful solutions or procedures.

I will note that thus far I haven't been able to contact anyone inside EA about the issue.

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