Publicising, whats a good way to advertise/get known for Free RPGs?

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First Oni:
My suggestions on advertising would mirror a lot of what has already been covered. Contribute to the forums, help out other designers, post questions that you genuinely have, etc., but thought it'd drop a couple others:

I started my web site www.thirdeyegames.net.

Then i created a myspace page for it www.myspace.com/thirdeyegames

I noted it on my livejournal at www.livejournal.com/chi_gobbler

I also put a link to my site in my away message for my chat accounts and sent out a welcome e-mail to all my e-mail contacts.

So, i guess it depends on how far you want to go. I'm still looking for other ways of free advertising before i start paying for ad space.  :-)

Hope that helps!

-Oni

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